Rafflex.io
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  • 🚀Getting Started
    • 1️⃣Buy Your Domain
    • 2️⃣Add Your Domain to RaffleX
    • 3️⃣Creating Your Company
    • 4️⃣Adding Your Terms
    • 5️⃣Payment Gateway
  • Create Your First Raffle
    • Create a Competition
    • Add Instant Wins
    • Product Categories
  • Customise Your Site
    • Add Your Logo
  • Choose Site Colours
  • Set Up Your Homepage
  • Essential Settings
    • Connect Your Social Accounts
    • Email Setup
    • Add Terms & Conditions
  • Marketing
    • Promos and Discounts
    • Upsell
    • Email Marketing
    • SEO Settings
    • Top Banner Text
    • Email with Notify
  • Drawing Winners
    • Auto Draw
    • Manual Draw
    • Managing Instant Winners
  • Managing Payouts
  • Additional Settings
    • Entry List Display
    • Free Entry
    • Site Credit & Wallets
    • Game Types
    • Safe Play Setting
    • Add a Custom Slot Theme
  • Helpful Info
    • Analytics
    • Google Analytics
    • Advertising On Facebook
    • UTM Tags
    • Creating a Free Entry Competition
    • Ensure www. Loads Your Site
    • PCI Compliance Scan
    • Set Up Email Inbox
    • Image Size Guide
    • Reset Password
    • Checklist
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On this page
  • Create a Google Analytics Account
  • Create a Property
  • Enter Business Details
  • Set Up Website Tracking
  • Install Google Analytics on Your RaffleX Site
  • Confirm Analytics is Tracking
  • What Happens Next?
  1. Helpful Info

Google Analytics

Google Analytics helps you track how visitors use your site - where they come from, how long they stay & which pages they visit. This data helps you improve sales and marketing efforts.

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Last updated 2 months ago


Create a Google Analytics Account

  1. Go to.

  2. Click Start Measuring.

  3. Enter an Account Name (this doesn’t have to be your website name - you can track multiple sites under one account).

  4. Click Next.

If you don’t have a Google account, you’ll need to create one. You can use an existing email address or set up a new Gmail account.


Create a Property

  1. Enter a Property Name (this should be your raffle site’s name).

  2. Click Next.


Enter Business Details

  1. Choose Industry Category and Business Size.

  2. Select Objectives (If unsure, select “Understand Web and/or App Traffic”).

  3. Click Next.


Set Up Website Tracking

  1. Select “Web” as your platform.

  2. Enter your Website URL (e.g., www.yourrafflesite.co.uk).

  3. Enter your Company Name.

  4. Click Next.


Install Google Analytics on Your RaffleX Site

  1. A section will pop up with “Set Up a Google Tag”.

  2. Copy the tag provided.

  3. Log into your RaffleX Admin Site.

  4. Click Settings in the left-hand menu.

  5. Scroll to the Advanced Section.

  6. Click Edit on Header Code.

  7. Paste your Google Tag into this section.

  8. Click Save.


Confirm Analytics is Tracking

  1. Go back to Google Analytics.

  2. Click “Test Connection” in the top right corner.

  3. If successful, Google Analytics will confirm the setup, and tracking will begin.


What Happens Next?

  • Google Analytics will start collecting data immediately.

  • Within a few days, you’ll start seeing visitor insights in your Google Analytics dashboard.

Google Analytics